Alaska Litho is a print shop serving Southeast Alaska: printing, mailing & fulfillment, and full bindery
Media Services Seminar Series, 2011-2012

Alaska Litho is offering a 6-month business seminar series led by Media Psychologist Jenny Fremlin. In it she ties together technical knowledge, practical business experience, theoretical understanding, and research to explain a range of evolving media and help you put them into action.

Click to download the Politics and Social Media seminar flier as a PDFAll seminars are $95/person. Reserve your seat now.

Upcoming Seminar Topics:

Politics and Social Media

What role does social media play in the political landscape? Find out how social media is being used in political campaigns, influencing government services, and changing how citizens connect with elected officials. We’ll review innovative government outreach with social media and explore how social media is an effective tool at the local, regional, and national level.

February 10, 2012 • 1-4:30pm at Centennial Hall
$95 Registration. Reserve your seat now: 586.2174 / Register Online Now


Learn How To Maintain Your Own Website with WordPress

Running a website is a lot more than making a digital version of your brochure. Find out how you can turn your website into a social media hub, connect with your visitors, and use web data to shape your sales and outreach campaigns. Plus learn how to harness the power of WordPress—a free content management system.

Webinar Take this seminar online February 17, 2012 • 1-4pm
The webinar will be conducted using WebEx online meeting software and its integrated VoIP for audio. A computer (Mac or PC) with an internet connection is required.
$95 Registration. Reserve your seat now: 586.2174 / Register Online Now


How To Craft Engaging Content

Learn how to develop engaging stories, translate them across a variety of media, and tailor your content for maximum impact in your communications. Plus explore the best methods for handling social media interactions, including positive and negative feedback.

March 2, 2012 • 1-4pm at Centennial Hall
$95 Registration. Reserve your seat now: 586.2174 / Register Online Now

Webinar Take this seminar online March 14, 2011 • 9am-noon
The webinar will be conducted using WebEx online meeting software and its integrated VoIP for audio. A computer (Mac or PC) with an internet connection is required.
$95 Registration. Reserve your seat now: 586.2174 / Register Online Now


Completed Seminars

Start Out Running With Social Media

Learn the WHY and the HOW of executing an effective social media plan.

This hands-on seminar led by Jenny Fremlin will introduce you to the major social media outlets (and some niche ones); walk you through identifying what you want to offer, what you can gain from social media, and identifying your audience; and put you on the right path to implementing social media from the ground up. You will walk away with a clear understanding of social media options, how to build a social media policy, the resources you need to create an engaging identity, and an understanding of the tools you will use track your progress.

November 4, 2011 • 1-4:30pm at Centennial Hall
Webinar Take this seminar online November 16, 2011 • 9am-noon

Advanced Topics in Social Media

Now that you understand the how and why of social media, it’s time to hone your skills. In this seminar we will have a special guest presentation of the features available in high-end online marketing, social media and PR software. We’ll get hands on with a range of monitoring and measurement tools, learn how to make meaning from statistics and data, practice writing social media reports, explore ways to integrate social media with other media/marketing/outreach, review advanced features in specific platforms, critique multi-platform campaigns, learn about using social media to improve SEO on websites, and explore organic and paid social media advertising opportunities.

December 2, 2011: • 1-4:30pm at Centennial Hall
Webinar Take this seminar online December 14, 2011 • 8:30am-noon

Learn How To Maintain Your Own Website with WordPress

Running a website is a lot more than making a digital version of your brochure. Find out how you can turn your website into a social media hub, connect with your visitors, and use web data to shape your sales and outreach campaigns. Plus learn how to harness the power of WordPress—a free content management system.

January 13, 2012 • 1-4:30pm at Centennial Hall




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phone: 907.586.3170 • fax: 907.463.4924 • toll free: 866.50LITHO

Downtown Juneau: 228 Seward St. • Valley: 8420 Airport Blvd.